The Cooper Tire & Rubber Foundation, the philanthropic arm of Cooper Tire, has created a new program - "Tread Wisely" - to promote driver and tire safety among teens and young adults. Cooper is teaming up with the National Organizations for Youth Safety (NOYS) on this program.

More Information


HEY, WE'RE REALLY ROLLING NOW!

CHECK THIS OUT.

Check out where we've been.

Connect To Tread Wisely

Tire Safety Tips

  • Three things you need to know about tires and why you should care.

    View Brochure
  • When was the last time you checked in to see how your tires are feeling? Get some tire safety tips here.

    View Tips
  • Cooper teamed up with professional race driver Arie Luyendyk Jr. to share tire safety information. Click here to see the video.

    Play Video

News

  • Cooper Tire to Participate in National Organizations for Youth Safety (NOYS) Youth Interactive Traffic Safety Lab Oct. 17

    Learn More
  • Alabama Teen Wins Tread Wisely™ Teen Driver and Tire Safety Contest on Instagram

    Learn More
  • Cooper and NOYS launched a new philanthropic effort to promote driver and tire safety among teens and young adults.

    Learn More